“The King Lifetime Warranty”
Kudos to Chris King for making it official and clear. Their products are excellent; I’ve never had a problem with any of my King products, and have favored King hubs for as long as I’ve been able to afford them (and maybe a bit longer). My only complaint is that the turquoise parts are too blue. ;)
“We make long-lasting, precision components and we stand behind them. Our parts and bearings are designed to be fully serviceable, but if you actually manage to damage one, the King Lifetime Warranty means that we will repair any part that hinders the function of your component free of charge.”